Unique Media and Marketplace 媒體行銷英文價格比較,價格查詢,歷史價格詳細信息

Unique Media and Marketplace 媒體行銷英文價格比較,價格查詢,價格歷史信息

Name: Unique Media and Marketplace 媒體行銷英文
SKU: 64643450-7019783039

Unique Media and Marketplace 媒體行銷英文規格

Unique Media and Marketplace 媒體行銷英文最新價格

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Unique Media and Marketplace 媒體行銷英文歷史價格(單位:新台幣)

Unique Media and Marketplace 媒體行銷英文描述

Unique Media and Marketplace: English Reading and Vocabulary 出版社：Bookman and Saddleback Educational Publishing 適合程度：Intermediate, 藝術大學、大學大一及大二〈廣電系〉英語課程級數：CEF B1-B2 提升學生ESP／主題閱讀與字彙能力，並引導學生活用網路英語資源，有效提升溝通技巧！擺脫一成不變的枯燥課文，本書內含20篇與專業主修相關的趣味短文，包含媒體界的新聞自由、扒糞運動(muckraker)、媒介鏡子理論等，以及行銷學討論的商標、廣告文案、網路購物、消費者心理等。閱讀理解及語法練習，強化學生核心閱讀技巧 (skimming, scanning, reference)，厚實語法基礎。以有趣又富挑戰性的字彙練習活動，讓學生熟記字彙的Spelling, Meaning, Referencing, Writing, Word Forms。亦可靈活結合網路資源 (Macmillan Online Dictionary, thefreedictionary等)，幫助學生熟悉網路查找技巧。配合課文及活動精心繪製插圖，圖像與文字雙重刺激，增進學習成效。附錄介紹十個重點文法〈名詞子句、形容詞子句、副詞子句、連接詞、不定詞動名詞等〉，並額外整理67個專業核心詞條和定義。本系列共有四本，分別為：  Unique Science and Technology (Grammar Level 1)  Unique Everyday Living (Grammar Level 1)  Unique Workplace and Career (Grammar Level 2)  Unique Media and Marketplace (Grammar Level 2) Welcome to Unique—an English Reading and Vocabulary Program! Raising communication skills to a higher, more fluent level is the overarching goal of the Unique series. To this end, each of the worktexts has been carefully designed to  review the fundamental skills that enhance reading comprehension  reinforce the fundamental concepts that boost vocabulary development All books include:  20-24 high-interesting and unique texts from various media and academic sources  a full range of activities to reinforce reading skills and word power  creative text-related cartoons add humor and reinforce memory  essential rules of grammar illustrated in Grammar appendix ISBN：9789574455430 書號：10012956 出版年份：2013 裝訂：平裝 (1書 + 1光碟) 頁數：176頁